WordPress 201 – Beyond the Basics 10/21/11
Self-Hosted WordPress Blog and CMS Solutions for SEO, Social Media, and site Operations
Seats are limited: 12 participants
This workshop is for those with some basic familiarity with WordPress, but want to take their skills beyond the basics to understand the stand-alone version of WordPress, related plugins, tactics that address SEO (Search Engine Optimization) and integration with Social Media platforms.
This is a hands-on workshop with a low student to teacher ratio to insure a high degree of learning and knowledge retention.
This hands-on workshop will cover:
- Difference between self-hosted WordPress via WordPress.org, and hosted at WordPress.com (we will go hands on with self-hosted version)
- Creating a post, and a page (difference explained, exercises)
- Importing media (image, video, audio)
- WordPress and SEO
- World of Plugins (overview and concentration on SEO, Social Media, and Operations plugins, and more)
- WordPress and “Content Marketing”
- Q & A
During the course of the workshop, you will be working in the WordPress environment on a class project, giving you in-depth, real world experience with this rapidly accepted Content Management System workhorse.
Dates: October 21, 2011, 9 am – 3 pm with lunch break
Where: Langley Center for New Media
Fees: $250 Early Bird (ends on 10/6/11) / $300 Full Fare
Requirements: Each attendee must have their own laptop computer for use in the class
Questions? Please email us with your questions
Scott Frangos (see ScottLinkedIn.com), is a career Advertising and Marketing professional with a specialty in Content Management Website development in WordPress, optimized for SEO and business outcome goals like lead gathering. He has taught Publishing, Photoshop, Programming (for the Web), and WebMaster college level courses in the Portland, Oregon area for over 20 years. Scott recently earned a Certification in “Inbound Marketing” from the Inbound Marketing University (IMU), online, and through is company, WebFadds.com, works on developing and optimizing WordPress sites like ContentMarketingInstitute.com, BFGL.com, and CoffeeNutHut.com. He survives on Pizza, Coffee, and Tai-Chi… not necessarily in that order.
Russell is a new-media craftsman and content marketing producer with more than 25 years of visual communications experience. In 1999, he co-founded Fusionspark Media, a new media production and marketing communications firm that inspires, informs and influences through authentic online content in support of corporate, non-profit and government communications initiatives. As CEO, he has played key roles in all company projects, including business development, production, photography, videography, and content strategy. Russell is also the founder/executive director of the Langley Center for New Media, and sits on the board of directors of the Jackson Hole Wildlife Film Festival and the Whidbey Institute for the Contemporary Arts.